News and Updates
Sportif survey results made commercially available
Sportif magazine has released a data-rich survey of sportive riders in the UK. The 2015 Rider Survey reveals that three-quarters of sportive riders are likely to be sniffing out a new bike purchase soon, even though it's likely many already own three bikes each. The survey also reveals that 46 percent of women sportive riders rode abroad in the last 12 months, which is a percentage point higher than men.
The survey was conducted in February and includes data from 740 sportive riders, who provided nearly 42,000 pieces of data.
Sportif magazine has released a data-rich survey of sportive riders in the UK. The 2015 Rider Survey reveals that three-quarters of sportive riders are likely to be sniffing out a new bike purchase soon, even though it's likely many already own three bikes each. The survey also reveals that 46 percent of women sportive riders rode abroad in the last 12 months, which is a percentage point higher than men... Read the full article on Bike Biz here
If you would to discuss obtaining the survey results and/or raw data please contact us here
Torus Ti Road Winter Sport - Long Termer
Back in September we were mightily impressed with the Road Winter Sport from Torus Bicycles, a partnership between Burls and Clee Cycles. So much so that we secured a bike for long term testing in February of this year.
Gone are the mudguards but the spec is exactly the same as tested in Issue 2 with full Shimano 105, Mavic Ksyrium wheel set and KCNC finishing kit, retailing at £1800.
Read the full review here
Vee Tires Apache 25mm
At any price point you want four things from a tyre; grip, feedback, comfort and durability. Striking the balance of those four things across a broad range of conditions and temperatures is an exceptionally difficult task for any manufacturer and the Apache is a good illustration of just that.
Vee Tire are new to the UK market and better known for their MTB tyres, but the Apache is the performance road offering from the US company.
Read the full review here
Strava unveils Photo Sharing, 'My Recent Efforts' and Improved Leaderboards
Strava has updated its mobile app to connect, motivate and hopefully inspire athletes.
The updated app includes new, innovative and improved features designed exclusively for mobile devices:
Strava Photos - Athletes can now attach photos to their activities directly from their mobile camera app or photo album. 10 million photos have already been shared using Instagram on Strava and so the new Strava Photos feature will open this up to anyone without an Instagram account and indeed those with who wish to make the process more seamless.
My Recent Efforts - This features allows cyclists and runners to analyse and compare past segment performance directly from a mobile device.
Improved Leaderboards - The mobile leaderboards have been redesigned to give athletes easier access to segment rankings among the athletes they follow, their Clubs and the entire Strava community. Strava Premium athletes can now also access personalised leaderboards from their mobile devices, allowing quick comparisons to other Strava athletes of the same weight or age.
Fi'z:k R5B Uomo
"Look after your hands, your feet and your backside" was a piece of clubby advice that was handed down all over the nation to thousands of keen young schoolboy riders taking their first steps into the unknown, and good advice it was too...
Read the full review here
Want to be a World Champion?
Check out the promotional film for the UCI World Cycling Tour and get a taste of real Gran Fondo action.
The UCI World Cycling Tour (UWCT) is a series of UCI-sanctioned races held all over the world.
There are 15 qualifying events from which the top 25% in each age group, in each event, go on to contest the Amateur Road World Championships and the UCI Masters Road World Championships.
And yes... You can become the UCI World Champion and get to wear a rainbow jersey!
In most cases, riders can start a qualifying event without a licence from their federation, however if you're good enough to make it to the World Championships you'll need a national licence.
The UWCT is part of the 'Cycling for All' series and awards World Championships at amateur level in both road racing and time-trial.
So what are you waiting for?
Tour of Cambridgeshire Press Launch
June's inaugural Tour of Cambridgeshire is a turning point in the British sportive scene. It's not revolutionary in its route planning. It's not groundbreaking in its choice of venues. What marks out the Tour of Cambridgeshire as significant is that for the first time in the UK there is an event that has succeeded in crossing the Rubicon to become a true continental style Gran Fondo with closed roads and a substantial prize list. Yes that's right, a prize list. This is a race.
It has been aspired to before, most notably with Lou Lusardi's Dragon Ride in Wales, which, true to Lusardi's Italian heritage has always positioned itself firmly in the Gran Fondo camp, but it's a mark of just how big the legacy from the Tour de France is that Cambridgeshire has secured closed roads and a racing brief.
Last week Sportif Magazine was invited to look over some of the features of the event on a bright, chilly March morning alongside other members of the UK cycling press, event partner Sue Ryder Hospice Peterborough and in the company of the visiting UCI World Cycling Tour Head of Event Management, Erwin Vervecken.
If your image of a Gran Fondo is hours of climbing, jersey open to the waist in the Alps think again. The Tour of Cambridgeshire will be one for those whose favoured terrain is West Flanders or the Netherlands. The enemy in June won't be gradient it will be the wind rolling across the fens from the North Sea.
It will be a full weekend of action with a UCI sanctioned Time Trial on the Saturday, starting and finishing at the Arena in Peterborough Showground, an excellent venue logistically which serves for both days and with up to 20,000 vehicle spaces along wide open, wide entry and exit roads for riders in the opening or final 5km.
700 will compete on the Saturday on what is basically a flat and fast course, the 2 short climbs will hardly trouble riders at full tilt.
On the Sunday the Gran Fondo takes place on fully closed roads and starts at the unusually late time of midday. This is a full Euro style Fondo and so UCI gridding rules apply. All will start together and unless you've ridden events such as these on the continent riding in a bunch this big is going to be a challenge. This is a race after all, so once the gun fires the fast men and women at the front will be long gone.
If your eyes aren't on the prize list, and getting around is the priority, official partner Sue Ryder Hospice will be on hand to support the many thousands that the organisers hope will use their ride to raise money for the expansion of the charity's facility in Peterborough.
If the weather is balmy there are few more pleasant places to be on a bicycle than the fens with big skies above you and the company of thousands of like-minded people, but if the weather puts up a fight it will be one of the definitive rides of the season for the sheer grit you'll need to complete the 132km course.
Sportif takes pride of place in BikeBiz March 2015
We all know there are dozens of cycling titles available these days, however we are very proud to have made the front cover of influential industry title BikeBiz this March.
In an in-depth examination of many of the current titles on the market Sportif is happy to have been the only free printed title!
pOcpac to start distributing Sportif
pOcpac is the brainchild of two mountain-biking brothers, originating from South Africa, and have been available in the UK since 2012. In the first year over 10,000 pOcpacs were bought by cyclists up and down the country, and pOcpac have since launched the third generation of products that incorporates the feedback of cyclists and stockists alike.
If you spend over £10 pOcpac UK will send a free copy of Sportif along with your order!
WeGoDo provides Sportif Magazine readers access to their innovative new app
WeGoDo is an app that helps you pursue your favourite interests with people nearby, it covers road cycling, mountain biking, hiking, skiing, snowboarding and a host of other activities and gives you the opportunity to get involved with the local community who have similar interests to you.
The app is completely free and can be accessed either by scanning the QR code to the right or by clicking on the link below:
New Shop Stockists
Oakwell Cycles in Birstall
2 Wheels Better in Nottingham
SDJ Sports in Sawtry
Paul Hewitt Cycles in Leyland
Townsends Light Blue Cycle Centre in Cambridge
Primo Cycles in Cambridge
Bikes n Boards in Devizes (from May)
Cycles Scuderia in Bideford (from May)
Alice Holt Cycle Centre in Farnham (from May)
Kinetic Cycles in Welwyn Garden City (from May)
Kinetic Cycles in Hitchin (from May)
Cycle Scene in Cork City (from May)
Revel Outdoors in Bury St Edmunds (from May)
Ben Hayward Cycles in Horningsea
If you'd like to obtain our Sportive Rider Survey data which has been compiled into a report, drop me a line: email@example.com
We'd be interested in hearing from anyone making high quality HD films about Sportives.